Overview

AV Group Trading Director
Wood Lane, London, W12

Company Description

We help brands make BOLD MOVES

Nowadays, brands want rapid, spectacular growth and they expect media to deliver it.

Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign.”

Now we hear

“Take me from 4th to 1st in my category”

“Help me grow 10% in a market declining 10%”

“Make me the most loved brand in my industry”

These are huge asks of media, that can’t be met through tweaking the media plan of two years ago.

Decades of advertising research prove that without a big change, large brands stay large and small brands stay small.

This is why Zenith help brands make BOLD MOVES.

Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers.

Bold moves are backed up with a solid forecast – they are a better path to growth.

Bold moves build a partnership – we believe in this approach so much we link our growth to your success.

Bold Moves bring bigger ROI

This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency.

Our Commitment
At Zenith UK, we believe that fostering an inclusive culture where all talent can thrive makes our company stronger. It enables a greater idea exchange, which fosters innovation and creativity, and enriches our perspective.We are committed to Publicis Groupe’s wide variety of talent engagement and inclusion programming, and encourage our people to take an active role in continuing to drive positive change within our agency.   

Job Description

As the AV Group Director at Zenith, you will be an integral leader within the AV department, overseeing a portfolio of client accounts. Acting as a senior escalation point for Directors, Planners, and clients, you will ensure that Publicis Media’s commercial requirements are met and that client objectives are consistently achieved.

Key Responsibilities

  • Growth for Clients: Develop strong, trusted relationships with senior clients across multiple accounts, ensuring responses to briefs are innovative and commercially viable. Provide proactive solutions and regular updates to senior client stakeholders. As a subject matter expert in TV, Video, and Cinema, you will share your insights with the AV team and negotiate with sales house teams to resolve issues and create added value for clients.
  • Develop a Growth Team: Support Directors within the group, ensuring high-quality output and resolving issues when necessary. Set the standard for exceptional client service and work collaboratively with Planning and PMX teams to address escalated client and commercial issues. Promote the growth of team expertise with clear progression plans and represent Zenith at industry events and in trade press. Additionally, ensure timely and accurate completion of AV administration across the department.
  • Drive Growth for Zenith: As an ambassador for the Zenith brand, enhance its reputation both within Publicis Groupe and with external partners. Understand and track client KPIs/audit guarantees, leading AV responses in new business pitches and regularly presenting in pitch meetings. Advocate for new services and products within the PMX product suite, and work in partnership with the Head of AV and Head of Investment to meet sales house annual deal guarantees and PMX revenue/billings targets. Engage in agency initiatives to bolster Zenith’s industry standing.

 

Qualifications

  • Demonstrable experience in investment and AV in a media capacity at a Senior Account Director or Director level
  • Previous team management experience
  • Strong problem-solving abilities to handle auditors, trading issues, and campaign queries.
  • Excellent relationship-building skills with internal teams and external media owners.
  • Motivated self-starter capable of leading the team in producing compelling sales pitches.
  • Supportive team player, contributing to the overall success of Publicis Media.

Additional Information

Zenith UK has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

  • WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
  • REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
  • HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
  • FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
  • FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
  • GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week. 

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).

#LI-Hybrid

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