Overview
INTRODUCTION
At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today. Â Â
We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.Â
JOB PURPOSE
The Client Ambassador builds relationships with Burberry’s new and existing clients, focussing on maintaining and growing the portfolio of top clients in one or more key stores.Â
Reporting to the regional area managers (when applicable), the Client Ambassador will inspire our top clients by conveying passion for the brand, fashion and luxury products. Â
The Client Ambassador will demonstrate the highest skills in terms of client engagement, service, selling skills and will co-operate with store managers and retail management to deliver growth for the region. Â Â
As an expert in clientelling, the Client Ambassador will act as a role model for Client Advisors to improve the overall knowledge of luxury service, styling and client engagement.Â
RESPONSIBILITIES
SERVICE AND SALESÂ
Exceed individual and stores sales and other commercial KPIs Â
Through storytelling and passion for the brand, inspire our clients by creating desire and love for Burberry with every interactionÂ
Provide a luxury service and demonstrate knowledge and expertise in product, fashion and stylingÂ
Follow the Client journey to elevate the Client experience in the store: Ensure a great initial impression; discover your client, be a product and styling expert and close the sale to maintain the relationship with the client.Â
Generate most of the sales through appointments and existing client retentionsÂ
Eexceed elite customers sales KPIsÂ
Follow company policies, guidelines, and procedures. Use visual techniques to maintain visual standards according to Burberry guidelinesÂ
Act as a coach for Client Advisors and Senior Client Advisors on clientelling, styling, developing Elite clients portfolioÂ
Foster team work and a positive work climateÂ
CLIENT ENGAGEMENTÂ
Build meaningful relationships with new ClientsÂ
Build relationships with existing high-potential clients to elevate their annual spending to Elite tierÂ
Maintain relationship with existing top client Â
Support and coach Client Advisors and Senior Client Advisors in building and maintaining an Elite customers portfolioÂ
Support store managers to develop strategies to increase sales through appointments and existing client retention and develop sales from proactive recruitment of top-clientsÂ
 Under the guidance of Client Engagement Manager, assist with execution of client engagement events, as appropriateÂ
PERSONAL PROFILE
A proven track record in delivering sales and exceeding targetsÂ
Excellent interpersonalskillsÂ
A proven track record in building relationship with high net worth clients and developing a VIC portfolioÂ
Excellent Clientelling experienceÂ
A strong interest in fashion, art and culture Â
Strong product knowledge and good understanding of store retail operationsÂ
Excellent understanding of competitor products Â
Experience in working as part of a teamÂ
Fluent in local language; English language desirableÂ
Other language knowledge is desirableÂ
Demonstrates Confidence, Curiosity, Conviction, and Care Â
Enjoys being part of a teamÂ
Energetic, Pro-active and self-motivatedÂ
Detail-oriented and creative with a passion for selling and for building relationshipsÂ
Assertive with impeccable presentation and communication skills when dealing with clients and colleagues at all levelsÂ
Results driven and commercial mindset  Â
Flexible, collaborative and adaptable approach to workÂ
MEASURES OF SUCCESS
Individual sales performance and KPI’sÂ
Stores sales performanceÂ
Sales through appointments and existing customersÂ
Top customers portfolio KPIsÂ
Service targets (Guest Experience, Net promoter score)Â
New client acquisition (conversion and retention)Â
FOOTER
 Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.
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Posting Notes: China Mainland || Not Applicable || Beijing || RETAIL OFFLINE || MAINLINE || n/a ||