Overview
This full-time Marketing Associate position based in our Manchester offices offers an exceptional opportunity for aspiring sales and marketing professionals. As an integral part of our Marketing Campaigns teams, you'll be instrumental in driving our sales and business development efforts forward.
In this role, you'll be responsible for generating a consistent stream of appointments for our Sales team, leveraging a variety of channels including follow-up calls, emails, and social outreach. Engaging with prospects, including high-level decision-makers such as C-suite executives and Directors, you'll showcase our products and services, deliver tailored marketing content, and identify new potential opportunities within our CRM.
For recent graduates, school leavers or those seeking to launch their career in marketing, this role provides a solid foundation with comprehensive training and ongoing mentorship.
Don't miss out on this chance to embark on a rewarding journey in marketing within a supportive and collaborative environment. Apply now to seize this exciting opportunity and make your mark with us.
What will you be doing?
As a Marketing Associate in this team, your role will involve:
Lead Qualification & Engagement
- Contacting Marketing Qualified Leads (MQLs) swiftly to assess their fit with the company's ideal customer profile.
- Assessing prospects' needs, budget, decision-making authority, and purchasing timeline to determine their suitability as potential customers.
- Providing information about the company's products or services, addressing inquiries, and building rapport with prospects to nurture relationships and advance them through the sales funnel.
Handoff to Sales
- Transitioning qualified and interested leads to the sales team for further discussions and negotiations, ensuring a seamless handover to facilitate the sales process.
Metrics & Reporting
- Tracking and reporting key performance indicators (KPIs), including the number of qualified leads/appointments generated, conversion rates, and overall impact on the sales pipeline.
Continuous Learning
- Staying updated on industry trends, product knowledge, and sales techniques to enhance lead generation and qualification strategies and adapting to evolving market dynamics.
What are we looking for?
This role is ideal for candidates with the following skills and competencies:
- Strong verbal and written communication skills to effectively engage with potential clients and team members.
- Interpersonal skills, including active listening, empathy, and understanding of customer needs.
- Comfortable with technology and proficient in using sales and CRM software tools.
- Proficient in conducting research on potential clients and industries to tailor communication and pitches.
- Effective time management skills to prioritise activities and maximise productivity.
- Resilience and persistence in handling rejection and overcoming sales objections.
- Adaptability to changes in the market, product offerings, or sales strategies.
- Collaboration with sales and marketing teams to drive success.
- Goal-oriented and motivated mindset to achieve lead generation and qualification targets.
Please note: We occasionally close vacancies early in the event that we receive a high volume of applications. Therefore, we recommend you apply as soon as possible.
Salary: Real Living Wage plus commission
Location: Manchester
